Varun's response does not directly address the question regarding his experience with omnichannel retailing, as he asks for clarification instead of providing an answer. This indicates a lack of preparedness or confidence in discussing the topic. In contrast, the benchmark response effectively outlines a specific omnichannel project, detailing the challenges faced and the strategies implemented to overcome them. It provides a clear narrative of the project's objectives, challenges, solutions, and outcomes, demonstrating a comprehensive understanding of omnichannel retailing. To improve, Varun should focus on directly answering the question by sharing a relevant project experience, detailing the challenges encountered, the actions taken, and the results achieved. A more confident and structured response would better showcase his expertise.