16. - retail and e-commerce:
Score: 9
Qualitative Assessment: Excellent
Description: Varun's extensive background in retail and e-commerce was evident and aligns perfectly with the job requirements.

17. - magento (e-commerce platform):
Score: 9
Qualitative Assessment: Excellent
Description: Varun has significant experience with Magento, which is highly relevant to the role and was well articulated.

18. - customer experience:
Score: 8
Qualitative Assessment: Good
Description: Varun understands the importance of customer experience in e-commerce, though more detailed strategies or examples could enhance his response.

19. - e-commerce strategy development:
Score: 9
Qualitative Assessment: Excellent
Description: Varun's experience in e-commerce strategy development is robust and directly applicable to the strategic responsibilities of the IT Director role.

20. - magento platform management:
Score: 9
Qualitative Assessment: Excellent
Description: Varun's specific experience with Magento platform management is a strong match for the job's technical requirements.