Job Description- Techno- Functional Business Analyst

This role serves as a hands-on trusted advisor to the customer, using strong interpersonal skills, functional and/or technical knowledge, industry experience, consulting experience, and knowledge of the client’s business to deliver customer ROI. 

The functional consultants are champion advocates of driving innovation led consulting during pre/ intermediate/ post project execution. Able to drive consulting mindset within project teams to position Wipro as strategic business partners

They are responsible for developing and driving digital commerce strategies that meet and/or exceed business objectives and provide additional insight about our customers across all digital channels.

They act as strong presenter and facilitator, obtaining customer acceptance by understanding and delivering the right strategic vision, and driving conversations necessary to execute business strategies. 

They are proficient at analysing issues and obstacles to determine root cause(s), weighing options, choosing appropriate courses of action, and measuring and revising strategy based on results. 

Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

This role interacts with both business and technical customer and partner teams to understand requirements, analyse information, and design comprehensive solutions on Commerce. 

They also show a strong understanding of typical business challenges faced by customers and common objectives.



Responsibilities:

Participate as a key contributor in client discovery workshops and play an active role in defining the user personas and user journeys.

Assess client business requirements and work closely with Technical Architects to provide long-term functional solutions 

Drive customer functional requirements and eCommerce best practices adoption

Work on a variety of commerce related business use cases not limited to the following - b2b, b2c, b2b2c.

Work on detailing out the business to technology mapping in various areas related to e-commerce 

Manage product backlog and able to groom user stores in agile environment

Author &amp; review functional specification documentation for implementation project teams

Help clients consistently meet/exceed their eCommerce goals and metrics

Deliver high client satisfaction (CSAT) and generate positive feedback from internal teams and leadership

Show continued professional growth and development



Job Specification (Profile): 

Minimum 7- 10 years of work experience in ecommerce domain- B2B/ B2C

Exceptionally good at documenting use cases and user stories.

Very good command over English and exceptional presentation skills.

