Scoring Format:
1. Roles & Responsibilities: 6/10
2. Years of Experience: 0/10
3. Education Qualification: 4/10
4. Skills/Knowledge: 6/10
5. Domain/Industry: 0/10
6. Key Competencies: 0/10

Descriptive Analysis:
Overall Summary:
- The candidate's resume shows some alignment with the roles and responsibilities of the job.
- The candidate does not have any specified years of experience.
- The educational qualification is somewhat relevant, with a pursuing PGPM degree from ICFAI Business School and a BBA(BE) degree from DAV Institute of Management.
- The candidate possesses some of the primary skills required for the job, including digital marketing, content creation, and PowerPoint proficiency.
- There is no evidence of knowledge in the domain/industry of Generative AI.
- No information is provided regarding key competencies.

Detailed Analysis:
- Roles & Responsibilities: The candidate's resume mentions experience in collaborating with a team, creating compelling content, and analyzing campaign performance, which aligns with the required responsibilities. However, there is no mention of managing and optimizing the presence of an AI-based software product or staying updated with industry trends and best practices.
- Years of Experience: The resume does not provide any information about the candidate's years of experience, resulting in a score of 0.
- Education Qualification: The candidate is pursuing a PGPM degree and has a BBA(BE) degree, which is somewhat relevant to the job requirements. However, there is no information about the candidate's specialization or courses related to digital marketing or AI.
- Skills/Knowledge: The resume mentions proficiency in leveraging digital marketing channels, content creation, and PowerPoint proficiency, which are primary skills required for the job. However, there is no explicit mention of SEO optimization, data analysis, trend forecasting, market research, client interaction, or strategic planning.
- Domain/Industry: The resume does not provide any evidence of knowledge in the domain/industry of Generative AI, resulting in a score of 0.
- Key Competencies: No information is provided regarding key competencies, resulting in a score of 0.

Overall, the candidate's resume shows some alignment with the roles and responsibilities of the job, as well as some relevant educational qualifications and skills. However, there are significant gaps in terms of years of experience, domain knowledge, and key competencies. The candidate may need further training or experience in areas such as AI, SEO optimization, data analysis, and trend forecasting to be a strong fit for the job.